Auction Advantages / Seller Benefits
- Offers seller another option.
- Requires the buyers to pre-qualify for loans.
- Creates competition among buyers – auction price can exceed the price of a negotiated sale. An auction generates excitement and highlights buyer interest.
- Exposes the property to a large number of pre-qualified buyers.
- Accelerates sale.
- The seller knows exactly when property will sell.
- A seller sets the terms and conditions of the sale, maintains control of the property throughout the auction, and actively participates in the sale process.
- Auction reduces the time the property is on the market.
- Eliminates high seller carrying cost – such as interest, taxes, maintenance, etc…
- Auction brings buyers to a point of decision – they must act now or lose the opportunity to purchase.
- Auction eliminates numerous and unscheduled showings.
- Auction takes seller out the negotiating process.
- Auction is an aggressive, advance marketing program that increases potential interest in and awareness of a property.
- Seller is able to obtain liquidity.
- Seller is able to move on to other investments and free up capital.